What is SEO or Search Engine Optimization in Digital Marketing

Digital Marketing training in hyderabad

What is SEO or Search Engine Optimization

SEO Stands for Search Engine Optimization, SEO is the process used to generate traffic from Organic or Natural search results on Search Engines.

There are 2 major types of SEO, White hat SEO ( Good Practice ) Black Hat SEO ( Bad Practice )

SEO is not a magic and cannot perform wonders, Good Search Engine Optimization Consultant takes a lot of hard work and planning to produce useful and long lasting results.

Search engine optimization involves careful selection of relevant keywords and use best Onpage optimization and Offpage optimization techniques to improve website in search engines.

Seo training in hyderabadOnpage Optimization refers to activities we do on our webpage like HTML Code optimization, content optimization and image optimization etc. Offpage optimization refers to link building (links pointing to website from relevant websites)

Search engine optimizers are hired to optimize website for local search, video search, image search, news search etc. SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience.

SEO Optimization involves editing its content and HTML codes to increase relevance to specific keywords and to remove barriers to the indexing activities of search engines. It also involves Promoting a site to increase the number of backlinks or inbound links.

Better seo practices help you to increase website traffic. Seo is nothing but a quality control for your websites.

 

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