Types of Digital Marketing
In today’s Electronical world you need to stay afloat in the digital marketing sea of competition and stand out from the crowd. With increasing demand for the electronic devices, the need of digital marketing or online marketing is growing.
People are spending every waking hour on electronic devices, by this the digital marketing is more important and impactful than ever before.
With digital marketing efforts, you can stand in a crowd of competition. Know about the types of digital marketing and think how to apply them in your bussiness, company and for your audience.
The Types of digital marketing include SEO, SEM, SMM, Content Marketing, Affliate Marketing, EMail Marketing, Influencer Marketing, Mobile Markteting and Viral Marketing.
SEO – Search Engine Optimization
SEO is the process of growing your online visibility in non-paid or organic search engine results. It is the practice of increasing the quality and quantity of traffic to your website through organic search engine results.
SEM or PPC – Search Engine Marketing and Pay-Per-Click Advertising
SEM is the process of getting traffic for your website, promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising.
SMM – Social Media Marketing
Social media marketing is the process of promoting your product using social media platforms. The goal of SMM is to create a content that users will share with their social network to help a company increase brand exposure and broaden customer reach.
Content Marketing is the creation and sharing of online material like videos, blogs, and social media posts, that does not explicitly promote a brand but is intended to stimulate interest in its products or services.
Affiliate marketing is the process of earning a commission by promoting other people’s or company’s products. This is the one of the most popular way to earn money online.
Email marketing is the process of sending a commercial message to a group of people using email. Email marketing allows businesses to keep their customers informed and tailor their marketing messages to their customers.
Influencer marketing or influence marketing is a form of marketing in which focuses on influential people rather than the target market as a whole on social media. Influencer marketing is popular on social media channels like Instagram and Snapchat.
Mobile Phone Advertising
Mobile marketing is a multi-channel online marketing strategy focused to reach specific audience on their smart phone, tablets, or any other related devices through websites, E mail, SMS and MMS, social media or mobile applications.
Viral marketing or viral advertising is a strategy that uses existing social networks to promote a trendy, funny, or strange enough to garner a massive amount of shares online. Viral marketing causes an enormous spike in website traffic over a short period of time.
Use these online types of digital marketing to boost your visibility online and engage your audience.