SEO Methodology

SEO Methodology

Search engine optimization (SEO) is the Art / Science of increasing traffic to a website by helping it rank higher in Non Paid (organic ) search results. SEO tips and strategies that are trustworthy aim to improve both internal and external factors that influence a website’s ranking (“on page” and “off page” elements) for SEO.

Search engines want to show the “best” results possible, the most relevant, most expert and highest quality web pages that will satisfy the searcher. To do this,Search engines look at more than 200 factors to determine website’s relevance to a search request. No single web page, even with the best search engine optimization in the world, can be perfect in all 200+ ranking factors. Furthermore, no one knows precisely what the factors include or how they are weighted to determine the search results for a given keyword or query.

Today’s SEO must be committed not just to optimizing a website, but also to make a quality website that attracts links naturally and is worthy of ranking. Creating a website that can achieve high ranking involves Best Content Writing, Technical skills, back links, search engine submission etc.


SEO Methodology / SEO Life Cycle

Online/ Onpage Optimization

Offline/ Offpage Optimization

Position Monitoring.

 Onpage Optimization

Pre Optimization Report

Key word research

Competitor’s website analysis

Rewriting robot friendly text

Header Tags Optimization

Title Tags Optimization

Meta Tags Optimization

Key words Optimization

Alt Tags Optimization

Website structure Optimization

Body text and content Optimization

Site Map Creations

Robots.txt Creation

RSS Feeds Creation

Offpage Optimization

Submission of Sitemaps to Search Engines

Website submission to all leading search engines having global data base.

Submission to country specific search engines having country related data base

Submission of Website to Directories

Classified Postings

Free Press Release Submissions

Article Postings

Creating Forums and Participating in Forums

Social Media Optimization

Creating Groups and Participating in Groups

Trade Fair Participation

Blog Creation and Blog Commenting

Submission to Google Webmaster tools

Submission to Bing Webmaster tools.

 Position Monitoring:

Monitoring website ranking with different keywords

Renewal of expiry Postings

Constant research of updated technology for better positioning

Research on current popular Websites and Site submission

Changing SEO methodology with change in search engine algorithm

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