Search engine optimization (SEO) is the Art / Science of increasing traffic to a website by helping it rank higher in Non Paid (organic ) search results. SEO tips and strategies that are trustworthy aim to improve both internal and external factors that influence a website’s ranking (“on page” and “off page” elements) for SEO.
Search engines want to show the “best” results possible, the most relevant, most expert and highest quality web pages that will satisfy the searcher. To do this,Search engines look at more than 200 factors to determine website’s relevance to a search request. No single web page, even with the best search engine optimization in the world, can be perfect in all 200+ ranking factors. Furthermore, no one knows precisely what the factors include or how they are weighted to determine the search results for a given keyword or query.
Today’s SEO must be committed not just to optimizing a website, but also to make a quality website that attracts links naturally and is worthy of ranking. Creating a website that can achieve high ranking involves Best Content Writing, Technical skills, back links, search engine submission etc.
SEO Methodology / SEO Life Cycle
Online/ Onpage Optimization
Offline/ Offpage Optimization
Pre Optimization Report
Key word research
Competitor’s website analysis
Rewriting robot friendly text
Header Tags Optimization
Title Tags Optimization
Meta Tags Optimization
Key words Optimization
Alt Tags Optimization
Website structure Optimization
Body text and content Optimization
Site Map Creations
RSS Feeds Creation
Submission of Sitemaps to Search Engines
Website submission to all leading search engines having global data base.
Submission to country specific search engines having country related data base
Submission of Website to Directories
Free Press Release Submissions
Creating Forums and Participating in Forums
Social Media Optimization
Creating Groups and Participating in Groups
Trade Fair Participation
Blog Creation and Blog Commenting
Submission to Google Webmaster tools
Submission to Bing Webmaster tools.
Monitoring website ranking with different keywords
Renewal of expiry Postings
Constant research of updated technology for better positioning
Research on current popular Websites and Site submission
Changing SEO methodology with change in search engine algorithm