Social Media Metrics Awareness: these metrics illuminate your current and potential audience.Engagement: these metrics show how audiences are interacting with your content.Conversion: these metrics demonstrate the effectiveness of your social engagement.Consumer: these metrics reflect how active customers think and feel about your brand. Brand AwarenessBrand Awareness is the attention your […]
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What is SWOT Analysis ?
What is SWOT Analysis ? SWOT stands for strengths, weaknesses, opportunities, and threats. It is sometimes referred as SLOT analysis with liabilities coming in place of weaknesses. SWOT analysis evaluates a company against its peers, while GAP analysis is an internal evaluation to identify performance deficiencies. SWOT analysis is done […]
What Is a Gap Analysis?
What Is a Gap Analysis? A gap analysis process allows organizations to determine how to best achieve their business goals. It compares the current state with an ideal state or goals, which highlights shortcomings and opportunities for improvement. Conducting a gap analysis can help you improve your business efficiency, your […]
Importance of Digital Marketing
Importance of Digital Marketing By the increased use of internet, people are spending more time online, and searching all kinds of information online, hence digital marketing the best way to reach the targeted audience. The digital marketing or online marketing not only beneficial for the favor of marketers but it […]
Digital marketing vs. Traditional marketing, What is the difference in them ?
Digital marketing vs. Traditional marketing, What is the difference in them ? For a low budget small business, it is important to choose the right way, spend it in right direction and make most out of what you spend. But for most of organizations, choosing the right marketing is not […]
Online Market Place Analysis
Online Market Place Analysis Marketplace or Situation analysis is a key part of creating a Digital Marketing Strategy The growth of the Internet has vastly increased competition for acquiring new customers for most businesses. According to google it’s now natural for consumers to turn straight to a search engine to […]
Best Digital Marketing Tools
Best Digital Marketing Tools The digital marketing tools helps you to grow traffic, convert leads, and prove ROI for your inbound marketing campaigns. They shorten deal cycles and increase the close rates with the provided sales tools. Here are the top best digital marketing tools you should know about in […]
How to Create a E Marketing Plan ?
How to Create a E Marketing Plan ? For any Organization you need a Business Plan, But many entrepreneurs don’t realize a marketing plan is Important for their organization. Unlike a business plan, a marketing plan focuses on winning and keeping customers, it’s strategic and includes numbers, facts and objectives. […]